Best way to eliminate and isolate low adsense ads on google?
Question:
Answers:
Your question is a bit vague whether you don't like to see Adsense ads on the sites you surf or whether you are an Adsense publisher and don't want the low paying ads to be shown on your site.
If you are talking of low paying ads, the problem is you have no prior data on which of these ads are low paying or not. You don't know the price that the advertiser bid on. It will be a guessing game to determine which ads should be removed or not. Also remember that you are only allowed 200 URLs to filter out with Adsense.
There are several ways you can experiment:
- Create a channel for your subtopics or pages to determine which ones generate the lowest click throughs, the lowest earnings per click and the lowest ECPM.
- Study how the ads are positioned on the pages showing low metrics (you'd want to make sure that you are not earning from those pages because of the low price and not because of poor ad placement). Check Google's heat map as they have tested where the best placements are https://www.google.com/support/adsense/b...
- Remove the ads or minimize the ads on pages/channels with the lowest paying ECPMs. Some said that by doing so, their site's ECPM increased and revenue increased because it meant that Adsense does not fit well with those pages
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